Takin' Care of Lady Business Podcast: Drinking Sustainably: How Archer Roose is Reshaping the Wine Industry with Co-Founder Elizabeth Banks | Archer Roose

Marian Leitner-Waldman, co-founder and CEO of Archer Roose, sat down with Takin’ Care of Lady Business podcast to share how Archer Roose came to be, along with the inclusion of Elizabeth Banks as co-owner Chief Creative...

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ELLE: Elizabeth Banks is Starting a Book Club Exclusively for Drinking Wine | Archer Roose

It is such an honor for The Elizabeth Banks Book Club from Archer Roose to be featured in ELLE Magazine! Snip-it from the article: Noting she [Banks] has never officially had a book club along the...

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Creative Control on Why Celebrities Are Choosing Equity Over Endorsements | Archer Roose

Our CEO & Founder, Marian Leitner-Waldman, had a great discussion recently with Creative Control podcaster, KC Ifeanyi.  The two talk the power of celebrity equity vs. endorsements. Tune in to hear the full story: Apple Podcasts, Spotify, RadioPublic, Google Podcasts, or Stitcher.

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Forbes Evaluates Celebrity Endorsements in Wine | Archer Roose

Forbes contributor, Josh Wilson, recently published an article asking "What Will The Future Hold For Celebrity Endorsements In The Wine Industry?" In his work, he highlights the evolving role of celebrity with brand - especially in the...

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Fast Company On Why We Tapped Elizabeth Banks As Our Chief Creative Officer | Archer Roose

Our CEO & Founder, Marian Leitner-Waldman, had a great discussion recently with Fast Company journalist, KC Ifeanyi.  The two dug into how when the pandemic hit, Marian knew Archer Roose would need to pivot & the lightbulb moment...

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