We're proud to share that our newest work with Elizabeth Banks has been featured in AdWeek!
Everyone knows that book clubs are just an excuse to get together with friends and drink wine. Canned wine brand Archer Roose has decided to cut out the proverbial middleman by creating the Elizabeth Banks Book Club—the first-ever club of its kind where the books don’t actually matter.
Banks, Archer Roose co-owner and chief creative officer, is the latest Hollywood multi-hyphenate celebrity to launch a “book club,” and she stars in an ad touting books that don’t actually exist, such as “A Dragon’s Farts” and “Childhood Chest Hair.”
We're proud to share that our newest work with Elizabeth Banks has been featured in AdWeek!
Everyone knows that book clubs are just an excuse to get together with friends and drink wine. Canned wine brand Archer Roose has decided to cut out the proverbial middleman by creating the Elizabeth Banks Book Club—the first-ever club of its kind where the books don’t actually matter.
Banks, Archer Roose co-owner and chief creative officer, is the latest Hollywood multi-hyphenate celebrity to launch a “book club,” and she stars in an ad touting books that don’t actually exist, such as “A Dragon’s Farts” and “Childhood Chest Hair.”
